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Design
Typographie, charte graphique, règles d’usage : les bases du design de marque.
Design
Choisir et associer les polices de sa marque
Sans empattement, avec empattement, script : comment choisir une police pour sa marque, réussir un duo de polices et rester léger et rapide sur le web.
Design
Charte graphique : contenu, structure et exemple
Ce que doit contenir une charte graphique (ou manuel de marque), page par page, et les règles d’usage qui évitent les erreurs de reproduction du logo.